CPG Command Center | Brand Velocity Co.

You're scaling. But you're flying blind on margins, inventory, trade spend, and deductions.

Built for food and beverage brands doing $500K to $10M in retail revenue.

What's breaking in your brand.

01
Forecasting Is a Guess

You're producing by feel and finding out at year-end whether you were right. Stockouts and overproduction are both cash problems.

02
You Don't Know Your Real Margins

Revenue looks fine until you subtract distributor fees, retailer margin, demos, trade spend, and COGS. Most brands don't know which SKUs actually make money.

03
Trade Spend Has No Measurement

20% or more of revenue going to promos and demos with no system to tell you what's working and what's wasted.

04
Deductions Are Leaking

$15,000 to $30,000 per year leaving through distributor deductions nobody is tracking or disputing. Most brands find out when they reconcile or never.

When the system is installed.

Production Matches Demand

Know what to produce, when, and what it costs before it becomes a cash crisis.

Real Margins Visible by SKU

True net margin per SKU per channel after every cost layer. Know which products to push and which to kill.

Every Promo and Demo Measured

Lift, carry rate, and ROI tracked per event. Stop spending blind on trade.

Deductions Caught and Disputed

Invalid deductions flagged automatically. Money that was silently leaving stays in your business.

For a brand doing $1–3M in retail sales, this Command Center conservatively identifies $80,000–$180,000 in recoverable value per year.

Three phases. No ambiguity.

Phase 01
Diagnostic

20 minutes. We map exactly where your operation is losing time and revenue. No pitch.

Phase 02
Build

Your Command Center is installed and live in 30 days. Scope, price, and timeline locked before we start.

Phase 03
Run

You own everything. No retainer. No dependency. The system runs without us.

Transparent pricing. No surprises.

Emerging Brand
Under $1M in retail revenue
$249 at delivery
then $249/month for 12 months

Own it after month 12. Maintenance: $360/year.

  • Full Command Center installation
  • All four tools
  • Onboarding and training

* If revenue crosses $1M, annual maintenance moves to $240/year at next renewal.

Growth Brand
$1M–$10M in retail revenue
$499 at delivery
then $499/month for 12 months

Own it after month 12. Maintenance: $360/year.

  • Full Command Center installation
  • All four tools
  • Onboarding, training, and monthly performance review

* If revenue crosses $10M, annual maintenance moves to $240/year at next renewal.

Enterprise Brand
Over $10M in retail revenue
Let's Talk

Inquire for pricing.

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Ready to see what this looks like for your brand?

20-minute diagnostic. No pitch. No deck. Just a clear picture of what we'd build and what it would change.

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Proposal delivered within 48 hours of the diagnostic call.